Years after we became friends while working together at a New York-based luxury brand, a Skype call between Karen in New York and Angela in New Delhi turned into a long conversation reimagining what it means to be a fashion brand in a time of global awareness and environmental consciousness. After decades in the industry, we felt it was time to make some changes.
Our way? Beautiful wardrobe staples at attainable price points sourced from a clean supply chain. With this vision in mind, we took the best of what we’ve learned during our 30+ years in the industry and applied it to a forward-thinking business model that aligned with our ideal of creating a more sustainable and equitable world.